YouTube has 113.9 million YouTube channels which is a little over 4% of YouTube subscribers own a channel on YouTube. You probably hear about keywords all the time but does YouTube also need keywords to rank videos? The answer is yes. You use a certain set of words or sentences while looking for a certain video on YouTube. Those are YouTube keywords anything that you type in a YouTube search bar is a keyword.
If you are looking to start your YouTube channel and need to know how to check the most searched keywords on YouTube you can use the following methods to conduct a successful YouTube keyword research. Finding the best keywords on YouTube is not hard but it can take some time.
How to track keywords for YouTube
YouTube Keyword Research Tools
The Internet is full of YouTube keyword research tools that you can use to research YouTube keyword search trends and improve your YouTube keyword search process, Various tools such as Keywords Everywhere, vidIQ, and TubeBuddy offer essential insights into keyword search volume, competition levels, and associated terms. Utilizing these tools enables you to evaluate which keywords are likely to produce great outcomes for your content
YouTube Search Bar Autocomplete
Start by entering a relevant YouTube keyword search topic in the YouTube search bar and observe the autocomplete suggestions. This function reveals popular search terms associated with your subject. The drop-down list consists of all the ranking recent searches and keywords you can save to build your YouTube keyword search database.
Use YouTube Analytics
The Research tab in YouTube Analytics is a good source for YouTube keyword search tracking by retrieving popular search terms.
YouTube Analytics is accessible in the YouTube Studio Analytics section. Examine your YouTube Analytics to enhance your content strategy if you have previously published videos. This analysis will also reveal the keywords drawing viewers to your channel, providing valuable insights for future content development. Analyzing a competitor’s YouTube channel will also be a great idea to enhance your YouTube keyword search trends.
Keyword Mapping
Keyword mapping is the process of grouping keywords and YouTube search terms in Topics and mapping those topics to pages to aid your YouTube keyword search. The keyword map establishes a user-friendly site structure, aiding in content planning, internal linking, on-page optimization, and effective page performance monitoring.
Keyword mapping offers numerous advantages for search engine optimization (SEO). It facilitates the development of an intuitive and coherent structure for your website. Additionally, it enhances the internal linking among pages and optimizes their anchor texts. Furthermore, it serves as a content strategy for your website while also assisting in monitoring its performance.
Analyze Your competitor’s videos
YouTube competitor analysis is a critical strategy for content creators, for a start, this will also help you identify the gap in your channel’s content. This entails analyzing the advantages, disadvantages, and tactics of rival channels to uncover potential avenues for development and enhancement.
The process involves entering your target YouTube search terms related to your niche and seeing the channels that appear. YouTube search terms with a similar number of subscribers and views are your competitors. Evaluate the comprehensive performance of your competitors by examining their traffic patterns, presence across various platforms, and levels of engagement. Conduct an in-depth analysis of your competitors’ most effective keywords to gain a better understanding of the content preferences of your target audience. Investigating the keywords that drive traffic for your competitors will reveal the interests, challenges, frequently asked questions, subjects, themes, and YouTube keyword search trends that should be prioritized in your YouTube content and its attributes. Analyze the methods employed by competitors to interact with their audience via comments and community posts.
Conclusion
Due to the distinct manner in which individuals utilize YouTube compared to Google, it is essential to invest time in conducting YouTube keyword search. While your current list of keywords may provide some inspiration, it is important to consider which keywords will be effective on YouTube and which will not. In this article, we have highlighted a few methods that can assist you in how to find most searched keywords on YouTube for your next video.